Anything can and does get marked up, sometimes beyond reason. It's a game. The retailer wants to see how much money he can make on an item and the customer wants to see how little she can pay.
Today, the Internet is the answer to a savvy shopper's prayers. You can go online and run price comparisons on nearly any product. Time is money but, thanks to Google, we're able to look for what we want faster than ever, and find new ways to pay less. Winning!
Here are 10 infamous items known for pocket picking through outrageous price markups. Some have been busted by innovative companies offering an alternative for people once stuck in the classic "captive audience" trap. For others we know full well we're paying too much but just don't want to give it up.